Last year PRO:VOKE Touch Of Silver had the honour of exhibiting at the Clothes Show Live on the world's largest fashion and beauty event's 25th anniversary in Birmingham's iconic NEC.
Famed for its theatrical catwalk performances, celebrity appearances and effortless fusion of couture and high-street, it was the perfect platform to showcase PRO:VOKE Touch Of Silver. Why? Because the salon-inspired haircare range for making blonde, grey and white hair the best it can be helps to create a beautiful canvas for fashion.
Over the course of the five-day event, the PRO:VOKE Touch Of Silver team made the most of their striking stand to educate and treat over 3,000 consumers to the magic of the salon-quality range. With special offers available, hair styling and a VIB photo booth (complete with prop box), the queues of Very Important Blondes and silver vixens alike were testament to the brand’s successful showcase.
Brand ambassadors and TOWIE stars Sam and Billie Faiers took to the stand to meet and greet fans, and the range even starred in its very own feature on the main stage to demonstrate how every day can be a great hair day. It was a complete Touch Of Silver take-over. And as the sun set on the final day, 10,000 bottles of Touch of Silver had made their way into the hands (and bathrooms) of enthusiastic consumers.
This year PRO:VOKE Touch Of Silver will be returning and preparations are already underway for another successful show. With more exclusive offers and additional styling stations primed and ready to beautify, the Touch Of Silver stand will provide a blonde haven for fans.
Ticket-holders will also be treated to get-the-look tips and step-by-step guides to recreate some of the season’s trendiest styles.
It promises to be an unforgettable show.
For more information, visit www.touch-of-silver.co.uk
"PRO:VOKE Touch of Silver: the hair care range for blonde bombshells and silver vixens!
Come at visit us at the Clothes Show Live!"